→How to Migrate from HeyGen to Lumen5 (Step-by-Step)
Last updated: April 2026
Migrating from HeyGen to Lumen5 is ideal for users who prioritize converting text-based content into engaging social media videos over creating AI avatar presentations. While HeyGen excels at producing presenter-style videos with virtual avatars, Lumen5 specializes in transforming articles, blogs, and scripts into visually compelling video stories using AI and a vast media library. This guide covers the complete migration process, including exporting your assets from HeyGen, adapting your workflow to Lumen5's text-to-video model, mapping key features, and estimating timelines to ensure a smooth transition for your video creation needs.
Estimated Timeline
solo user
3-5 days (for auditing, learning, and recreating a small library)
small team
1-2 weeks (including team training and process updates)
enterprise
3-4 weeks (for large content libraries, departmental training, and full integration into marketing workflows)
Migration Steps
Audit and Organize Your HeyGen Assets
easyExport Essential Data from HeyGen
easySet Up Your Lumen5 Account and Workspace
easyRecreate Your First Video Project in Lumen5
mediumAdapt Your Workflow to Text-to-Video Creation
hardMigrate and Rebuild Remaining Video Projects
mediumTrain Your Team and Update Processes
mediumFinal Review and HeyGen Account Closure
easyFeature Mapping
| HeyGen | Lumen5 Equivalent | Notes |
|---|---|---|
| AI Avatars & Presenters | Stock Media Library & Text Animations | Lumen5 does not offer AI avatars. Instead, it uses a vast library of stock videos, images, and dynamic text animations to visually represent concepts and narratives. |
| Script-to-Video Editor | AI Text-to-Video Storyboard | Both use text as input. HeyGen's editor focuses on syncing avatar speech. Lumen5's AI analyzes text to automatically suggest and generate scenes with relevant media, requiring a more visual scripting approach. |
| Instant Voice Cloning | Library of AI Voiceovers & Music | Lumen5 offers a library of pre-made AI voiceovers in various languages and accents, but does not support cloning a specific person's voice like HeyGen's premium feature. |
| Video Translation Tool | Multi-language Text Support | Lumen5 allows you to create videos with text and voiceovers in different languages by manually inputting the translated script, but lacks an automated, instant translation feature for existing videos. |
| Customizable Avatar Studio | Brand Kit & Template Customization | Instead of customizing avatars, Lumen5 allows deep branding through its Brand Kit (logos, colors, fonts) and customizable templates to maintain visual identity. |
| Talking Photo Feature | Image and Video Scene Integration | Lumen5 can animate static images with pan/zoom effects and seamlessly integrate them with video clips, but cannot make a photo's mouth move and speak like a HeyGen talking photo. |
| User-friendly Interface | User-friendly Interface | Both platforms are designed for non-experts. However, Lumen5's interface is geared towards drag-and-drop scene building from text, while HeyGen's is focused on avatar and script timing. |
Data Transfer Guide
There is no direct data import from HeyGen to Lumen5 due to fundamentally different project structures. Your transfer will be manual. From HeyGen, you must download each final video as an MP4 file for archival purposes. Crucially, export all script text by copying it from the HeyGen editor into text documents. Save any uploaded custom images, logos, or audio files separately. In Lumen5, you start new projects from scratch. Paste your old scripts into Lumen5's text editor to generate a visual storyboard. Manually re-upload your brand assets (logos, images) into Lumen5's media library or brand kit. The focus is on recreating the message, not the exact video format.